• Stop Sending Me Email

    Not really, but I did read an interesting post on CodingHorror that struck a chord.

    The average consumer/business user doesn’t really get email, in my opinion. At the end of the day, it’s an asynchronous medium for the kind of communication that either (a) requires a documentation trail from the get-go, or (b) doesn’t require an immediate response.

    I grow tired of email marketing, joke chains, and supposedly funny pictures in my inbox. My inbox is for bills, password change confirmations, and (hopefully brief) communications/notifications from entities that I do business with. It’s also the new proxy for communication across the Atlantic with my family in the UK and across state lines, but in this regard it should do nothing more than act as an electronic form of a physical letter.

    Want to sell me something? Get it on a search engine or an ad on a blog that I follow. Nothing bothers me more than unwarranted solicitation (electronic or otherwise) from companies that I have never heard of.

    Where does the irreverent fun go? Facebook. Post me links and random comments, send me stupid pictures of your cat, whatever you want. For me, Facebook is for bathroom reading, Twitter-esque brevity, and random photos captured in the whim of the moment. I may miss your funny post, but I’ll live. In direct opposition to my stance on email, don’t market to me on Facebook or bring up business concerns – It’s not the right channel. It’s for this very reason that I wonder how Facebook makes any money, since I find nearly all their apps to be obnoxious and marketing-driven; I avoid them like the plague.

    If you send me your opinions via email, I’m unlikely to read them while sifting through my unread messages. If I care about what you think, you’ll find yourself in my Google Reader subscriptions. If you don’t have a medium for publishing to RSS, I’m happy to do without your wisdom.

    Luckily, I think the next generation has already figured this all out. Their instant embrace of text messaging as the medium of choice is proof enough. I’ve already realized that I am starting to miss the boat because it takes me a while to give up my old paper- and desktop-computer-based ways in favor of iPhone-enabled solutions. Not because I am reticent to do so, but because my brain is not wired to think of my iPhone as the Swiss Army knife of daily living. I’m getting better at it with some effort, but my kids won’t even have to think about it; they’ll just instinctively know which gadget/app/thought helmet will serve their needs the best.

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